SBI forecasts after an estimated 10% growth in 2007, growth will soften substantially in 2008 due a softer U.S. economy, which will lower demand from civilian and commercial customers. Slightly better stability in Iraq and Afghanistan should also lower demand from the various military customers.

However, other factors can keep the market firing. Higher uncertainty about personal safety and security can entice new owners and drive current owners to add to their existing gun collections. Product innovation geared at developing new customer bases can also add incremental ownership. SBI estimates that by 2012 the U.S. market for small arms and ammunition manufacturing will reach $6.5 billion.

This all new comprehensive report covers two main product categories: small firearms (typically less than .50 caliber) and small firearms ammunition (and the following segments: handguns, long guns, shotguns and muzzle-loading firearms), including shipments, units, imports and exports. It identifies the key trends and dynamics of the market, such as current economic conditions; distribution; and profiles key market players, outlining their strategies to maximize growth and profitability.

The U.S. market supply has been calculated from data provided by the U.S. Department of Commerce’s the Annual Survey of Manufacturers (ASM) and the Economic Census report on Small Arms Ammunition Manufacturing: 2002. Import and export data is sourced from the Commerce Department’s USA Trade Online website. Revenues for manufacturers are determined from company reports and SEC filings. Data sources providing additional perspective on unit manufacturing and consumer trends include the U.S. Treasury Department’s Bureau of Alcohol, Tobacco, Firearms and Explosives (ATF); the Treasury’s Alcohol and Tobacco Tax and Trade Bureau (TTB); the U.S. Fish and Wildlife Service’s National Survey of Fishing, Hunting and Wildlife-Associated Recreation and the Simmons Market Research Bureau (New York, NY) spring 2007 consumer survey

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