This research report on Smart Grid Energy Technologies presents an in-depth analysis of the development, applications, products, manufacturers, and trends in the deployment of the Smart Grid in the United States and around the world. The electric grid is over a hundred years old, has changed little in the way it operates since its inception, and will not be able to support future electric demand without substantial new and costly infrastructure. However, technologies exist that can improve efficiencies and moderate electric usage which will largely offset much of the need for new power plants, transmission lines, and other electric grid components. An “intelligent” or “smart” grid will provide improved service reliability and more stable electric rates at a lower cost than simply building all the infrastructure that would be required to meet future demand for electricity using the current electric utility business model. The report provides a comprehensive analysis of the current market for smart grid enabling technologies and projects future market size through 2014. Marketing concerns including energy demand, environmental impacts, economic conditions, consumer acceptance, stakeholder concerns, and government activities are discussed in relation to their impact on market growth for the Smart Grid and its enabling technologies. The report also profiles major manufacturers and marketers of smart grid technologies and the strategies they have adopted to maximize growth and profitability.

A lack of standards has slowed, but not stopped, development of new technologies that would be essential for building the Smart Grid. Regulatory considerations, electric rate increases, government activities, and consumer acceptance are also significant factors in developing the Smart Grid and are addressed in the report. The manner in which these and other factors inhibit or advance deployment of the Smart Grid are described in detail.

Scope and Methodology

This report includes both primary and secondary research. Secondary research data have been obtained from government sources, trade association publications, business journals, and company literature. Statistical data are included for industry revenue, both globally and for the United States. The market size for Smart Grid technologies is projected from 2009 to 2014. Demand in each of the following technology applications is analyzed in terms of overall revenue for deploying the Smart Grid:

• Two-Way Communications
• Smart Meters
• Smart Sensors
• Information Technology
• Renewable Energy and Storage Systems

Potential Smart Grid applications, buying trends, environmental issues, and energy considerations are also reviewed and analyzed. Market size estimates and forecasts are based on government and secondary sources, and the impact of factors such as government grants and incentive, environmental concerns, fuel and energy prices, economic considerations, and housing and building trends.

How You Will Benefit From This Report

If your company is involved with electric service, energy efficiency, two-way communications, information technology, home automation, or smart appliances - or if you are starting “green” energy initiatives, constructing “green” buildings, or simply want to determine the myriad opportunities that exist with deployment of the Smart Grid - you will find this report invaluable, as it provides a comprehensive package of information and insight about smart grid enabling technologies that are not offered in any other single source. You will gain a thorough understanding of the current Smart Grid applications and markets, as well as projected market sizes and trends through 2014.

This report will help:

• Marketing Managers identify market opportunities and develop targeted promotion plans for smart grid products and services.

• Research and Development Professionals stay on top of competitor initiatives, product applications, and demand for smart grid enabling technologies.

• Advertising Agencies working with clients in the energy efficiency, energy service, information technology, communications, and consumer appliance and electronics markets develop compelling messages and images to promote sales of smart grid products and services.

• Business Development Executives understand the dynamics of deployment of the Smart Grid, identify potential partnerships, and detect new product applications.

• Information and Research Center Librarians provide market researchers, brand and product managers, and other colleagues with the vital information they need to do their jobs more effectively.

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