Window Shades and Blinds, and Drapery Hardware in the U.S., a new report from SBI, contains comprehensive data on the U.S. market supply of window shades and blinds, and drapery hardware. It identifies key trends affecting the marketplace, profiles major marketers and their strategies used to maximize growth and profitability, and contains a chapter discussing end users.

The U.S. market supply of window shades and blinds, and drapery hardware is defined by the Department of Commerce as comprising four main product groupings designated as categories by SBI:

• Venetian blinds, including components and parts
• Window shade and window shade accessories, and rollers
• Other blinds and shades, including curtain and drapery fixtures
• Blind and shade manufacturing

Scope and Methodology
The report data were obtained from government sources, trade associations, publications, business journals, company literature, and investment reports.

Shipments statistics are derived from the U.S. Census of Manufacturers and the Annual Survey of Manufacturers, and is estimated and forecasted by SBI. Import and export data by major country of origin is derived from the U.S. Department of Commerce and the U.S. International Trade Commission. Historical data are provided for 2001 through 2005, with forecast data from 2006 to 2010. The market size (market supply) of window shades and blinds, and drapery hardware is defined as the value of window shades and blinds, and drapery hardware products supplied to the total U.S. marketplace, in a particular period. Therefore, market size is determined by supply rather than demand. The U.S. window shades and blinds, and drapery hardware market supply was calculated from Department of Commerce statistics by collecting data from domestic plant shipments, adding imports, and subtracting exports. As such, the formula for determining the market size will be production in the United States + Balance of Trade [i.e. Shipments + (Imports - Exports)]. Note that the values are in net selling values, i.e., free on board (f.o.b.) from the manufacturing plant, and not the retail/wholesale price sold to the end consumer.

What You’ll Get in this Report
Window Shades and Blinds, and Drapery Hardware in the U.S. makes important predictions and recommendations regarding the future of this market, and pinpoints ways current and prospective marketers can capitalize on current trends and spearhead new ones. No other market research report provides both the comprehensive analysis and extensive data that Window Shade and Blinds, and Drapery Hardware in the U.S. offers. The report addresses the following segments:

• The Market (including market size and composition, and projected market growth)
• Competitive Profiles (of the mainstream marketers, specialists and up-and-coming niche players, and analyses of the products they market)
• End-Users
• The Products
• Trends and Opportunities

Plus, you’ll benefit from extensive data, presented in easy-to-read and practical charts, tables and graphs.

How You Will Benefit from this Report
If your company is already competing in the window treatment market, or uses these products, you will find this report invaluable, as it provides a comprehensive package of information and insight not offered in any other single source. You will gain a thorough understanding of the current market for window shades, blinds and drapery hardware, as well as projected market value and trends through 2010.

This report will help:

• Marketing Managers identify market opportunities and develop targeted promotion plans for window shades, blinds and drapery hardware.
• Research and development professionals stay on top of competitor initiatives and explore demand for window shades, blinds and drapery hardware.
• Advertising agencies working with clients in the window treatments market understand the product buyer to develop messages and images that compel consumers to purchase these products.
• Business development executives understand the dynamics of the market and identify possible partnerships.
• Information and research center librarians provide market researchers, brand and product managers and other colleagues with the vital information they need to do their jobs more effectively.

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