Energy-Efficient Home Renovations Market, Part 1: Windows, Doors & Insulation
Jul 1, 2009
122 Pages - Pub ID: SB2287647
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Abstract Table of Contents Search Inside Report Related Reports

Chapter 1: Executive Summary
Scope of This Report
Methodology
The Market
The U.S. Energy-Efficient Home Renovations Market
Figure 1-1: Energy-Efficient Residential Renovations Market, 2003-2008 (in billion $)
Energy-Efficient Product Segments for the Renovations Market
Forecast
Figure 1-2: Residential Energy-Efficient Renovations Market Forecast, 2009-2013 (in billion $)
Figure 1-3: Residential Energy-Efficient Renovations Market Segments Forecast, 2009-2013 (in billion $)
Measuring Energy Efficiency
Prescriptive Energy Efficiency Programs
Home Energy Efficiency Auditing for Renovations
Home Performance Programs
Financial Programs
State Energy Efficiency Renovation Incentives
Government Assistance Programs
Financial Benefits of Energy-Efficient Home Renovations
Figure 1-4: Breakdown of Residential Energy Usage, 2006 (percent)
Trends
Figure 1-5: NAHB Remodeling Market Index & JCHS Leading Indicator for Remodeling Activity, 2002-2009
Value of Remodeling Projects has gone down
Consumers Want More Green!
Fenestration Remodeling Trends
Insulation & Air Sealing Remodeling Trends
DIY and Pro
Figure 1-6: Frequency of Energy Efficiency Products Commonly Installed by Remodelers, 2001-2008 (percent)
Remodeling Industry Suffers from Unprofessional Image
The Future for Energy Efficiency Remodelers
DIY Versus Pro by Product Segment
Demographics
Renovation Product Segment Demographics
Manufacturers & Retailers
Window & Door Manufacturers
Insulation, Caulking & Weather Stripping Manufacturers
Retailers

Chapter 2: The Market
Scope of This Report
Methodology
A Note on the American Housing Survey
Defining Energy-Efficient
Energy-Efficient Windows & Doors
Insulation, Caulking & Weather Stripping
The Residential Construction Industry
The U.S. Housing Construction Market
Figure 2-1: Residential Construction Value Put in Place, 2002-2008 (in billion $)
The U.S. Home Renovations Market
Figure 2-2: Residential Renovations Market, 2001-2008 (in billion $)
The U.S. Energy-Efficient Home Renovations Market
Figure 2-3: Energy-Efficient Residential Renovations Market, 2003-2008 (in billion $)
The U.S. Window and Door Market
Table 2-1: U.S. Shipments of Windows and Doors, 2002-2008 (in billion $)
The U.S. Window & Door Renovations Market
Table 2-2: Residential Prime Window Renovation Sales, 2002-2008 (in million units)
The Energy-Efficient Window & Door Renovations Market
Figure 2-4: Residential Energy-Efficient Window & Door Renovations Market, 2001-2008 (in billion $)
The U.S. Insulation & Caulking Market
Table 2-3: U.S. Shipments of Insulation & Caulking, 2002-2008 (in billion $)
The Residential Renovations Insulation & Weatherization Market
Figure 2-5: Residential Insulation, Caulking & Weather Stripping Renovations Market, 2001-2008 (in billion $)
Figure 2-6: Residential Weather Stripping Renovations Market, 2005-2008 (in million $)
Imports & Exports of Windows & Doors
Table 2-4: U.S. Imports & Exports of Windows & Doors, 2002-2008 (in million $)
Figure 2-7: Breakdown of Canadian Window & Door Imports to the U.S., 2008 (percent)
Imports & Exports of Insulation & Caulking
Table 2-5: U.S. Imports & Exports of Mineral Wool Insulation & Caulking, 2002-2008 (in million $)
Forecast
Figure 2-8: Residential Energy-Efficient Renovations Market Forecast, 2009-2013 (in billion $)
Energy-Efficient Home Renovations Product Segment Forecasts
Figure 2-9: Residential Energy-Efficient Window/Door and Insulation Renovations Project Market Forecast, 2009-2013 (in billion $)

Chapter 3: Measuring Energy Efficiency
Independent Product Testing Organizations
National Fenestration Rating Council
ASTM International
Prescriptive Energy Efficiency Programs
ENERGY STAR
Figure 3-1: ENERGY STAR Program Aided Vs. Unaided Consumer Awareness, 2001-2008 (percent)
International Energy Conservation Code
Energy Efficiency Standards of Fenestration Products
Table 3-1: ENERGY STAR Window Criteria, 2005, 2009
Energy Efficiency Standards of Insulation Products
Table 3-2: IECC 2009 Minimum Residential Insulation Requirements by Component, 2009 (R-Values)
Home Energy Efficiency Auditing for Renovations
Energy Efficiency Auditor Certifications
Table 3-3: State Level Home Energy Auditor Certification Programs, 2009
Home Performance with ENERGY STAR
Home Performance Energy Auditing is a Fragmented Market
Home Performance Energy Efficiency Rating Programs
The RESNET HERS Index
Home Environmental Rating Programs That Include Energy Performance
The Future of Home Energy Rating
Green Remodeling Certifications and Programs
Table 3-4: National Green Remodeling Certification Programs, 2009

Chapter 4: Financial Programs
ARRA Providing $20 Billion for Energy Efficiency
Federal Energy Efficiency Renovation Incentives
The ARRA Residential Tax Credits
Future Federal Energy Efficiency Legislation
State Energy Efficiency Renovation Incentives
Energy Efficiency Home Renovation Programs by State
Table 4-1: State & Utility Incentives for Whole Home Residential Energy Efficiency Renovations, 2009
Table 4-2: State & Utility Incentives for Residential Window & Door Energy Efficiency Renovations, 2009
Table 4-3: State & Utility Incentives for Residential Insulation & Air Sealing Energy Efficiency Renovations, 2009
Government Assistance Programs
EERE Weatherization Program
Figure 4-1: Homes Weatherized Under the DOE EERE
Weatherization Assistance Program, 2000-2007 (in thousand homes)
Table 4-4: EERE WAP State Funding Allocations Under the ARRA, 2009 (in million $)
LIHEAP Weatherization Assistance Program
Housing and Urban Development Programs
Financial Benefits of Energy-Efficient Home Renovations
Figure 4-2: Breakdown of Residential Energy Usage, 2006 (percent)
Window & Door Energy Savings
Table 4-5: Annual Savings by Upgrading Windows to ENERGY STAR Qualified Windows, 2009
Insulation and Weatherization Energy Savings

Chapter 5: Trends
Remodeling Indexes look Grim
Figure 5-1: NAHB Remodeling Market Index & JCHS Leading Indicator for Remodeling Activity 2002-2009
Value of Remodeling Projects has gone down
Table 5-1: Window Replacement Projects Cost vs. Value, 2007-2008
Government Now Much More Interested in Energy Efficiency
State Level Residential Energy Efficiency Awareness
Table 5-2: ACEEE State Energy Efficiency Ranking, 2008
Green Remodeling Trends
Consumers Want More Green!
The Holy Grail of Energy Efficiency: Zero-Energy Homes
The Downside of Increased Energy Efficiency Awareness: Greenwashing
Energy Efficiency Remodeling for the Future
Fenestration Remodeling Trends
Current State-of-the-Art Window Energy Efficiency Technology
Vacuum Insulating Glass: The Ultimate Window Insulation
Windows that are More Than Just Windows
Beyond Energy Efficiency: Ease of Installation and Impact Resistance
Energy Efficiency is Not Key to Selling Doors
Insulation Remodeling Trends
Pink and Blue Become Green
Recycling for Green
Innovative Home Insulation Products
Caulking Trends

Chapter 6: DIY and Pro
The Remodelers View of the Market
Remodeling is a Heavily Fragmented Market
Remodeling Industry Suffers from Unprofessional Image
Figure 6-1: Customer Willingness to Hire the Same Remodeler, 2008 (percent)
Energy-Efficient Remodeling High on Remodelers’ Lists
Figure 6-2: Frequency of Energy Efficiency Products Commonly Installed by Remodelers, 2001-2008 (percent)
The Future for Energy Efficiency Remodelers
Majority of Fenestration Replacements Done by Pros
Figure 6-3: Pro and DIY Window and Door Installations, 2001-2008 (in billion $)
DIY and Pro Insulation Projects Equal in Popularity
Figure 6-4: Pro and DIY Insulation Installations, 2001-2008 (in billion $)
Weather Stripping Remains a DIY Market
Figure 6-5: Ratio of Pro and DIY Weather Stripping Installations, 2004-2008 (percent)

Chapter 7: Demographics
Note on Simmons Market Research Bureau Consumer Data
Green Thinking and Energy Efficiency Renovations
Figure 7-1: ‘Smart Greens’ of Different Energy Efficiency Home Renovations, 2008
Energy-Efficient Window Renovation Demographics
Table 7-1: Demographic Indicators and Resistors of Insulated Windows Installation Projects Finished in the Previous 12 Months, 2008 (index)
Insulation and Weather Stripping Renovation Demographics
Table 7-2: Demographic Indicators and Resistors of Weather Stripping Installation Projects Finished in the Previous 12 Months, 2008 (index)
Table 7-3: Demographic Indicators and Resistors of Insulation Installation Projects Finished in the Previous 12 Months, 2008 (index)
Regional Home Improvement Retailer Demographics
Figure 7-2: Regional Penetration of Major Home Improvement Stores, 2008 (percent)

Chapter 8: Manufacturers & Retailers
Window & Door Manufacturers
Andersen
Overview
Performance & Products
Table 8-1: Andersen Energy-Efficient Replacement Fenestration Products, 2009
JELD-WEN
Overview
Performance & Products
Table 8-2: JELD-WEN Energy-Efficient Replacement Fenestration Products, 2009
Masonite
Overview
Performance & Products
Table 8-3: Masonite Energy-Efficient Replacement Fenestration Products, 2009
Pella
Overview
Performance & Products
Table 8-4: Pella Energy-Efficient Replacement Fenestration Products, 2009
Serious Materials Inc.
Overview
Performance & Products
Table 8-5: Serious Materials Energy-Efficient Replacement Fenestration Products, 2009
Insulation, Caulking & Weather Stripping Manufacturers
Dow Chemical
Overview
Performance & Products
Table 8-6: Dow Chemical Residential Insulation Products, 2009
Owens Corning
Overview
Performance & Products
Table 8-7: Owens Corning Residential Insulation Products, 2009
RPM International
Overview
Performance & Products
Table 8-8: DAP Caulking and Air Sealing Products, 2009
Thermwell
Overview
Performance & Products
Table 8-9: Thermwell Residential Weather Stripping Products, 2009
Retailers
Figure 8-1: Frequency of Customer Visits in a 4-Week Period,Home Depot & Lowe’s, 2004-2008
The Home Depot
Overview
Performance
Figure 8-2: Home Depot World Revenue, FY2005-2009(in billions of dollars)
Lowe’s
Overview
Performance
Figure 8-3: Lowe’s World Revenue, FY2004-2008(in billions of dollars)
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