Window Shades and Blinds, and Drapery Hardware in the U.S.

Dec 1, 2006
138 Pages - Pub ID: SB1315917
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Chapter 1 Executive Summary
  • Scope of the Report
  • Methodology
  • Market
    • Market Overview
    • Figure 1-1 U.S. Supply of Window Shades and Blinds, and Drapery Hardware, 2001-2005 (in billion $)
    • Analysis by Category
    • Other Blinds and Shades, including Curtain and Drapery Fixtures
    • Venetian Blinds, Including Components and Parts
    • Window Shade and Window Shade Accessories and Rollers
    • Blind and Shade Manufacturing, nsk, Total
    • Trade Statistics
    • Imports
    • Figure 1-2 Market Share of Top Exporters to the U.S., 2005 (%)
    • Exports
    • Figure 1-3 Market Share of Top Importers from the U.S., 2005 (%)
    • Factors Affecting the Market
    • Growth in the Construction Market
    • Rise in Home Furnishing Spends
    • Energy Efficiency Drives the Market
    • Natural Blinds and Shades Become More Popular
    • Market Projections
    • Window Shades and Blinds, and Drapery Hardware Market Set to Grow
    • Figure 1-4 U.S. Projections for Window Shades and Blinds, and Drapery Hardware, 2006-2010 (in billion $)

  • Product Trends
    • Natural Blinds and Shades
    • Decorative Hardware Trends
    • Consumers Prefer Earthy Color Combinations
    • Softer Fabrics for Shades
    • Panel Track Shades Popular
    • Hi-Tech Blinds and Shades
    • Energy-Efficient Window Coverings
    • Enhanced Child Safety Features
    • Industry Trends
    • Home Furnishing Expenditures Spur Growth
    • Consumers Move to Bigger Houses
    • Quota Restrictions on Chinese Imports
    • Raw Material Prices Rise
    • Hurricanes Lead To Increased Vinyl Prices
    • Aluminum Prices on the Ascent
    • New Product Introductions
    • ITA Creates Natural Shades
    • New Styles Added to Meritec Interior Design Series Fabrics
    • New Launches from Comfortex
    • Eco-friendly Shades From Hartmann & Forbes
    • Marketing Dynamics
    • Comfortex Campaign Promotes Energy Saving
    • Easy Finance with BlindCrafter Credit Cards
    • Hunter Douglas Unveils Ad Campaign
    • Mammoth Advertising Spends
    • Levolor Launches Consumer Interactive Website
    • Trade Shows and Exhibitions
    • International Window Coverings EXPO
    • Surfaces 2006

  • End Uses of Various Types of Blinds and Shades
    • The Construction Market
    • The Consumer Expenditure Survey
    • Table 1-1 Average Annual Expenditures, 2000-2004 (in $)
    • Baby Boomers Own Multiple Homes
    • Expenditures Based on Size of Households
    • Expenditures Based on Number of Earners
    • Affluent Consumers in the West Spend More
    • Expenditures Based on Occupation
    • 12% of Households Annually Buy Window Shades/Blinds

Chapter 2 Market

  • Scope of the Report
  • Methodology
  • Product Definitions
    • Window Blinds
    • Venetian Blinds
    • Mini Blinds
    • Window Shades
    • Roller Shades
    • Roman Shades
    • Cellular Shades
    • Pleated Shades
    • Blind and Drapery Hardware
    • Head Rail
    • Bottom Rail
    • Valance
    • Cornice
    • Cord Lock
    • End Cap
    • Sconce
    • Bracket
    • Tassels

  • The Market
    • Market Overview
    • Figure 2-1 U.S. Supply of Window Shades and Blinds, and Drapery Hardware, 2001-2005 (in billion $)
    • Table 2-1 U.S. Market for Window Shades and Blinds, and Drapery Hardware, 2001-2005 (in million $)
    • Market Composition
    • Table 2-2 U.S. Shipments of Window Shades and Blinds, and Drapery Hardware by Category, 2001-2005 (in million $)
    • Figure 2-2 Share of the U.S. Shipments of Window Shades, Blinds, and Drapery Hardware by Category, 2005(%)
    • Analysis by Category
    • Other Blinds and Shades, including Curtain and Drapery Fixtures
    • Figure 2-3 U.S. Shipments of Other Blinds and Shades, Including Curtain and Drapery Fixtures, 2001-2005 (in million $)
    • Venetian Blinds, Including Components and Parts
    • Figure 2-4 U.S. Shipments of Venetian Blinds, Including Components and Parts, 2001-2005 (in million $)
    • Window Shade and Window Shade Accessories and Rollers
    • Figure 2-5 U.S. Shipments of Window Shade and Window Shade Accessories and Rollers, 2001-2005 (in million $)
    • Blind and Shade Manufacturing, nsk, Total
    • Figure 2-6 U.S. Shipments of Blind and Shade Manufacturing, nsk, Total, 2001-2005 (in million $)

  • Imports
    • Table 2-3 U.S. Imports of Window Shades and Blinds, and Drapery Hardware by Top 15 Countries, 2001-2005 (in thousand $)
    • Table 2-3 [cont.] U.S. Imports of Window Shades and Blinds, and Drapery Hardware by Top 15 Countries, 2001-2005 (in thousand $)
    • Figure 2-7 Market Share of Top Exporters to the U.S., 2005 (%)
    • Blinds (Including Venetian Blinds) of Plastic
    • Table 2-4 U.S. Imports of Blinds (Including Venetian Blinds) Of Plastic by Top 15 Countries, 2001-2005 (in thousand $)
    • Mountings/Fittings for Curtains, Draperies & Shades
    • Table 2-5 U.S. Imports of Mountings/Fittings for Curtains, Draperies & Shades; Iron / Steel, Aluminum, Zinc by Top 15 Countries, 2001-2005 (in thousand $)
    • Wood Blinds, Shutters, Screens, and Shades, with or without their Hardware
    • Table 2-6 U.S. Imports of Wood Blinds, Shutters, Screens and Shades, with or without their Hardware, nesoi, by Top 15 Countries, 2001-2005 (in thousand $)
    • Aluminum Venetian Blinds and Parts Thereof
    • Table 2-7 U.S. Imports of Aluminum Venetian Blinds and Parts Thereof by Top 15 Countries, 2001-2005 (in thousand $)
    • Other Mountings /Fittings for Curtains, Draperies, and Window Shades, Other Base Metal
    • Table 2-8 U.S. Imports of Other Mountings /Fittings for Curtains, Draperies, and Window Shades, Other Base Metal, by Top 15 Countries, 2001-2005 (in thousand $)

  • Exports
    • Table 2-9
    • U.S. Exports of Window Shades and Blinds, and Drapery Hardware, by Top 15 Countries, 2001-2005 (in thousand $)
    • Figure 2-8 Market Share of Top Importers from the U.S., 2005 (%)
    • Aluminum Venetian Blinds and Parts Thereof
    • Table 2-10 U.S. Exports of Aluminum Venetian Blinds and Parts Thereof, by Top 15 Countries, 2001-2005 (in thousand $)
    • Blinds (Including Venetian Blinds) of Plastic
    • Table 2-11 U.S. Exports of Blinds (Including Venetian Blinds) of Plastic, by Top 15 Countries, 2001-2005 (in thousand $)
    • Other Base Metal Mountings, Fittings, and Similar Articles for Curtains, Draperies, and Window Shades
    • Table 2-12 U.S. Exports Of Other Base Metal Mountings, Fittings and Similar Articles for Curtains, Draperies, and Window Shades, by Top 15 Countries, 2001-2005 (in thousand $)

  • Factors Affecting the Market
    • Growth in the Construction Market
    • Figure 2-9 U.S. Monthly Total Value of Construction, 2006 (in billion $)
    • Rise in Home Furnishing Spends
    • Figure 2-10 U.S. Population’s Personal Income and Its Disposition, January-August 2006
    • Energy Efficiency Drives the Market
    • Natural Blinds and Shades Become More Popular

  • Market Projections
    • Window Shades and Blinds, and Drapery Hardware Market Set to Grow
    • Figure 2-11 U.S. Projections for Window Shades and Blinds, and Drapery Hardware, 2006-2010 (in billion $)

Chapter 3 Competitive Profiles

  • Hunter Douglas, Inc.
    • Overview
    • Brand and Product Portfolio
    • Table 3-1 Product / Brand Portfolio of Hunter Douglas, Inc. for Window Shades, Blinds, and Drapery Hardware
    • Performance
    • Figure 3-1 Annual Worldwide Revenues of Hunter Douglas N.V., 2001-2005 (in billion $)
    • Figure 3-2 Annual Window Covering Sales of Hunter Douglas, Inc., 2001-2005 (in million $)
    • Company Snapshot
    • New Product Introductions
    • Acquisitions--A Route to Growth
    • Launch of a New Ad Campaign
    • Hunter Douglas Launches Showcase
    • Awards and Recognitions
    • Hunter Douglas Subsidiaries of Note
    • Comfortex Window Fashions
    • Overview
    • Table 3-2 Product / Brand Portfolio of Comfortex Window Fashions for Window Shades, Blinds, and Drapery Hardware
    • Company Snapshot
    • $10 Saving Coupons for Kid Friendly Window Coverings
    • Elmar Window Fashions
    • Overview
    • Aveno Window Fashions, Inc.
    • Overview

  • Springs Window Fashions
    • Overview
    • Brand and Product Portfolio
    • Table 3-3 Product / Brand Portfolio of Springs Window Fashions for Window Shades, Blinds, and Drapery Hardware
    • Company Snapshot
    • Springs Window Fashions Focuses on Specialty Businesses
    • Springs Plant Recommended for Top Safety Recertification

  • Newell Rubbermaid, Inc.
    • Overview
    • Table 3-4 Product / Brand Portfolio of Newell Rubbermaid, Inc. for Window Shades, Blinds, and Drapery Hardware
    • Performance
    • Figure 3-3 Revenue Share of Newell Rubbermaid, Inc., by Segment, 2005 (%)
    • Figure 3-4 Annual Revenue of Newell Rubbermaid, Inc., 2002-2005 (in billion $)
    • Figure 3-5 Annual Sales of Newell Rubbermaid, Inc.’s Home Fashions Segment, 2002-2005 (in million $)
    • Company Snapshot
    • Kirsch Introduces Sweepstakes Offer

  • Royal Window Coverings
    • Overview
    • Brand and Product Portfolio
    • Table 3-5 Product / Brand Portfolio of Royal Window Coverings for Window Shades, Blinds, and Drapery Hardware
    • Performance
    • Figure 3-6 Annual Revenue of Royal Group Technologies Limited, 2001-2005 (in billion $)
    • Figure 3-7 Annual Sales of Window Covering Products of Royal Group Technologies Limited, 2001-2005 (in million $)
    • Company Snapshot
    • Bellagio CellWood Wins the Product Innovation Award

  • Lafayette Venetian Blind, Inc.
    • Overview
    • Brand and Product Portfolio
    • Table 3-6 Product / Brand Portfolio of Lafayette Venetian Blind, Inc. for Window Shades, Blinds, and Drapery Hardware

  • 3 Day Blinds, Inc.
    • Overview
    • Table 3-7 Product / Brand Portfolio of 3 Day Blinds, Inc. for Window Shades, Blinds, and Drapery Hardware

  • Vertilux Limited
    • Overview
    • Table 3-8 Product / Brand Portfolio of Vertilux Limited for Window Shades, Blinds, and Drapery Hardware
    • Mariak Industries, Inc.
      • Overview
      • Table 3-9 Product / Brand Portfolio of Mariak Window Shades, Blinds, and Drapery Hardware

    • Tentina Window Fashions
      • Overview
      • Brand and Product Portfolio

    • MechoShade Systems, Inc.
      • Overview
      • Table 3-10 Product / Brand Portfolio of MechoShade Window Shades, Blinds, and Drapery Hardware

Chapter 4 Trends

  • Product Trends
    • Natural Blinds and Shades
    • ‘Green Buildings’ Set to Flourish
    • Decorative Hardware Trends
    • Design Trends
    • Consumers Prefer Earthy Color Combinations
    • Softer Fabrics for Shades
    • Panel Track Shades Popular
    • Hi-Tech Blinds and Shades
    • Energy-Efficient Window Coverings
    • Figure 4-1 U.S. Electricity Prices, 2004-2006 (cents/KWh)
    • Cellular Shades Save Energy
    • Enhanced Child Safety Features
    • Cordless Systems

  • Industry Trends
    • Home Furnishing Expenditures Spur Growth
    • Table 4-1 U.S. Personal Income and Its Disposition, 2004-2006
    • The “Nesting” Trend Continues
    • The Construction Market
    • Table 4-2 Annual Value of Constructions in the U.S., 2004-2005 (in billion $)
    • Residential Market Slows in 2006
    • Figure 4-2 U.S. New Houses Sold, and For Sale, 2006 (in Thousands)
    • Table 4-3 Annual Value of Construction in the U.S., January 2006 to August 2006 (in billion $)
    • Consumers Move to Bigger Houses
    • Quota Restrictions on Chinese Imports
    • Table 4-4 U.S. Imports of Window Shades and Blinds, and Drapery Hardware, 2001-2006 (in thousand $)
    • Raw Material Prices Rise
    • Figure 4-3 Producer Price Index for Venetian Blinds, March 2005 - September 2006
    • Hurricanes Lead To Increased Vinyl Prices
    • Figure 4-4 Producer Price Index for Thermoplastic Resins and Plastic Materials, March 2005 - September 2006 (Quarterly)
    • Aluminum Prices on the Ascent
    • Figure 4-5 Producer Price Index for Extruded Aluminum Rod, Bar, and Other Shapes, March 2005- September 2006 (Quarterly)
    • Hardwood Prices Fall
    • Figure 4-6 Producer Price Index for Hardwood Lumber, March 2005 - September 2006 (Quarterly)
    • Figure 4-7 Producer Price Index for Window Shades Made from Textile Fabric and Accessories, March 2005 - September 2006 (Quarterly)

  • New Product Introductions
    • ITA Creates Natural Shades
    • Real Wood Head Rail System
    • New Styles Added to Meritec Interior Design Series Fabrics
    • New Launches from Comfortex
    • Wood Alloy Blinds
    • Fabric Shades
    • DSC Window Fashions’ Variett Roman Shades
    • Eco-friendly Shades From Hartmann & Forbes
    • PapyrusWeaves Collection
    • Superior Roman Shades Launches Natural Woven Shades

  • Marketing Dynamics
    • Comfortex Campaign Promotes Energy Saving
    • Easy Finance with BlindCrafter Credit Cards
    • $10 Savings on Purchase of Child Safe Shades
    • Hunter Douglas High on Promotion
    • Hunter Douglas Unveils New Ad Campaign
    • Hunter Douglas Launches Sweepstakes Contest
    • Hunter Douglas Dealers Hunt on the Web
    • Mammoth Advertising Spends
    • Table 4-5 Total Ad Spends by Hunter Douglas N.V. on Blinds, Shades, and Drapery Hardware, 2005 (in thousand $)
    • Levolor Launches Consumer Interactive Website
    • Kirsch Introduces Sweepstakes Offer
    • Kirsch Ad Spends
    • Table 4-6 Total Ad Spends by Newell Rubbermaid, Inc. on Blinds, Shades, and Drapery Hardware, 2005 (in thousand $)
    • Hartmann & Forbes Initiates ‘Project-Green’
    • Trade Shows and Exhibitions
    • International Window Coverings EXPO
    • Surfaces 2006

Chapter 5 End User

  • End Uses of Various Types of Blinds and Shades
  • Table 5-1 End Uses and Characteristics of Various Types of
  • Blinds and Shades
  • The Construction Market
  • The Residential Sector
  • The Non-Residential Sector
  • Educational Sector
  • Office Sector
  • Healthcare Sector
  • Hospitality Sector
  • Table 5-2 Annual Value of Constructions in U.S., 2002-2005 (in million $)
  • Table 5-3 Annual Value of Constructions in U.S., January 2006- August 2006 (in billion $)
  • Consumers Move to Bigger Houses
  • Table 5-4 Number of Rooms in Housing Units in the U.S., 1999-2005 (in thousand)
  • Table 5-5 Number of Bedrooms in Housing Units in the U.S., 1999-2005 (in thousand)
  • The Consumer Expenditure Survey
  • Consumer Expenditures
  • Table 5-6 Average Annual Expenditures, 2000-2004 (in $)
  • Baby Boomers Own Multiple Homes
  • Table 5-7 Average Annual U.S. Household Furnishings and Equipment Expenditures based on Age Groups, 2000-2004 (in $)
  • Expenditures Based on Size of Households
  • Table 5-8 Average Annual U.S. Household Furnishings and Equipment Expenditures based on Size of Households, 2000-2004 (in $)
  • Expenditures Based on Composition of Consumer Unit
  • Table 5-9 Average Annual U.S. Household Furnishings and Equipment Expenditures based on Composition of Consumer Unit, 2000-2004 (in $)
  • Expenditures Based on Number of Earners
  • Table 5-10 Average Annual U.S. Household Furnishings and Equipment Expenditures based on Number of Earners in Consumer Unit, 2000-2004 (in $)
  • Affluent Consumers in the West Spend More
  • Table 5-11 Average Annual U.S. Household Furnishings and Equipment Expenditures based on Region, 2000-2004 (in $)
  • Expenditures Based on Housing Tenure
  • Table 5-12 Average Annual U.S. Household Furnishings and Equipment Expenditures based on Housing Tenure, 2000-2004 (in $)
  • Expenditures Based on Occupation
  • Table 5-13 Average Annual U.S. Household Furnishings and Equipment Expenditures based on Occupation of Reference Person, 2000-2004 (in $)
  • Expenditures Based on the Type of Area
  • Table 5-14 Average Annual U.S. Household Furnishings and Equipment Expenditures based on Type of Area, 2000-2004 (in $)
  • Expenditures Based on Educational Qualification
  • Table 5-15 U.S. Household Furnishings and Equipment Expenditures based on Education of Reference Person, 2000-2004 (in $)
  • 12% of Households Annually Buy Window Shades/Blinds
  • Table 5-16 Household Purchasing of Window Shades/Blinds in Last 12 Months, 2006 (U.S. households)
  • Table 5-17 Purchasing of Window Shades/Blinds in Last 12 Months: By Selected Psychographics and Life Experiences, 2006 (U.S. adults)

Annexure:Addresses of Select Marketers

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