The Sustainable ("Green") Market for Food and Beverage Packaging

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Published Dec 1, 2006 | 170 Pages | Pub ID: SB1209586

The U.S. packaging market is currently the largest and most stable market for packaging products globally, and is expected to experience growth of 3% annually. The market is generally unaffected by economic cycles and grows through product innovation and expansion into geographic markets.

The market also produces a considerable amount of refuse. Because we as consumers use so much packaging for our food and drink, manufacturers of packaging and its contents are conscious of the impact it can have on the environment. Using “sustainable” components, in whole or part, for packaging has become a real opportunity for manufacturers to showcase their awareness of environmental issues, and win points with consumers who are concerned with the impact packaging has on the ecosystem.

The Sustainable (“Green”) Market for Food and Beverage Packaging focuses on the market for sustainable packaging for the food and beverage industry in the United States. SBI defines sustainable packaging as environment friendly/green packaging used in the food and beverage industry (excluding foodservice) and includes the following five packaging material categories:

  • Paper
  • Plastic
  • Metal
  • Glass
  • Flexible

In addition to presenting industry statistics, this report identifies key trends affecting the marketplace and profiles major manufacturers and end users.

Scope and Methodology
Report data were obtained from government sources, trade associations, business journals, company literature and websites, and research reports. Shipment statistics were derived from the U.S. Census of Manufacturers and the Annual Survey of Manufactures, estimated and forecasted by SBI. Price trends were tracked from the Bureau of Labor Statistics Producer Price Index. Additional information was derived from data provided by Datamonitor’s Productscan. The consumer demographics analysis was developed using data from Simmons Market Research Bureau’s (New York, NY) spring 2006 consumer survey.

The sustainable packaging in food and beverage market size is defined as the amount of sustainable packaging products supplied to the total U.S. marketplace. In other words, market size is determined by supply rather than demand. The U.S. sustainable packaging for food and beverage market supply was calculated using Department of Commerce statistics on domestic plants shipments.

Also, note that the values are in net selling values, i.e., free on board (f.o.b.) from the manufacturing plants, and not the retail/wholesale price sold to the end consumer.

What You’ll Get in this Report
The Sustainable (“Green”) Market for Food and Beverage Packaging makes important predictions and recommendations regarding the future of this market, and pinpoints ways current and prospective marketers can capitalize on current trends and spearhead new ones. No other market research report provides both the comprehensive analysis and extensive data that The Sustainable (“Green”) Market for Food and Beverage Packaging offers. The report addresses the following segments:

  • The Market (including market size and composition, and projected market growth)
  • Competitive Profiles (of the mainstream marketers, specialists and up-and-coming niche players, and analyses of the products they market)
  • End-Users
  • The Products

Plus, you’ll benefit from extensive data, presented in easy-to-read and practical charts, tables and graphs.

How You Will Benefit from this Report
If your company is already competing in the sustainable packaging industry, or uses these products, you will find this report invaluable, as it provides a comprehensive package of information and insight not offered in any other single source. You will gain a thorough understanding of the current market for sustainable packaging in the food and beverage industry, as well as projected market demand and trends through 2010.

This report will help:

  • Marketing Managers identify market opportunities and develop targeted promotion plans for sustainable packaging.
  • Research and development professionals stay on top of competitor initiatives and explore demand for sustainable packaging.
  • Advertising agencies working with clients in the packaging industry understand the product buyer to develop messages and images that compel consumers to purchase these products.
  • Business development executives understand the dynamics of the market and identify possible partnerships.
  • Information and research center librarians provide market researchers, brand and product managers and other colleagues with the vital information they need to do their jobs more effectively.

Chapter 1 Executive Summary
  • Scope of the Report
  • Methodology
  • Definitions
  • Market Size and Growth
    • Figure 1-1 U.S. Domestic Shipments of Sustainable Food & Beverage Packaging, 2001-2005 ($ in billions)
    • Figure 1-2 U.S. Shipments of Food & Beverage Packaging, 2005
    • Table 1-1 U.S. Market Supply for Green Food & Beverage Packaging, by Material, 2000-2005 (in billion $)
    • Flexible Packaging Will Drive Growth
    • Table 1-2 Projected U.S. Market Supply for Sustainable Food & Beverage Packaging, by Segment, 2006-2010 (in billion $)
    • Recycling is Lucrative
    • Bio-based and Biodegradable Materials
    • Characteristics of Municipal Solid Waste (MSW)
    • Figure 1-3 Value of U.S. Shipments of Paper-Based Food & Beverage Packaging, 2001-2005 ($ billions)
    • Table 1-3 U.S. Imports and Exports of Paper Packaging, 2001-2005 ($ thousands)
    • The Outlook for Paper
    • Figure 1-4 Projected U.S. Market Supply for Paper-Based Sustainable Food & Beverage Packaging, 2006-2010 ($ in billions)
    • Plastic Bottles - Where the Growth Is
    • Figure 1-5 U.S. Shipments of Plastic Bottles, 2001-2005(E) ($ billions)
    • Table 1-4 U.S. Plastics Recycling, 2005 (thousand tons)
    • Figure 1-6 Projected U.S. Market Supply for Sustainable Plastic Bottles in Food & Beverage Packaging, 2006-2010 ($ in billions)
    • Metal Cans
    • Figure 1-7 U.S. Market Supply for Metal Cans in Food & Beverage Packaging, 2001-2005 ($ in billions)
    • Table 1-5 U.S. Shipments of Metal Cans, 2001-2005 ($ thousands)
    • Figure 1-8 Projected U.S. Market Supply for Sustainable Metal Cans in Food & Beverage Packaging, 2006-2010 ($ in billions)
    • Glass - The Smallest Category
    • Figure 1-9 U.S. Market Supply for Green Glass Food & Beverage Packaging, 2001-2005 ($ in billions)
    • The Outlook for Glass
    • Figure 1-10 Projected U.S. Market Supply for Sustainable Glass Food & Beverage Packaging, 2006-2010 ($ in billions)
    • Flexible - Food is the Largest Market
    • Figure 1-11 U.S. Market Supply for Flexible Food & Beverage Packaging, 2001-2005 ($ in billions)
    • Table 1-6 U.S. Shipments of Various Flexible Packaging Materials, 2001-2005 ($ thousands)
    • Figure 1-12 Projected U.S. Market Supply for Sustainable Flexible Food & Beverage Packaging, 2006-2010 ($ in billions)

  • Trends and Factors to Growth
    • Market Drivers
    • Table 1-7 Demographic Indices for Adults Who Recycle Very Often, 2006
    • Figure 1-13 Percentage of Households that Recycle Very Often, by Material Recycled, 2006

Chapter 2 The Market

  • Scope of the Report
  • Methodology
  • Definitions
  • The Market
    • A Stagnant Market
    • Figure 2-1 U.S. Market Supply for Sustainable Food & Beverage Packaging Materials, 2001-2005 ($ in billions)
    • Composition of the Sustainable Packaging Market
    • Figure 2-2 U.S Market Supply for All Food and Beverage Packaging, 2005
    • Table 2-1 U.S. Market Supply for Green Food & Beverage Packaging, by Material, 2000-2005 (in billion $)
    • Figure 2-3 Projected U.S. Market Supply for Green Food & Beverage Packaging Materials, 2006-2010 ($ in billions)
    • Table 2-2 Projected U.S. Market Supply for Green Food & Beverage Packaging, by Segment, 2006-2010 (in billion $)
    • Recycling is Lucrative
    • Table 2-3 U.S. Market Values for Pre-processed Recyclable Materials, 2003 ($/ton)
    • Figure 2-4 Share of U.S. Municipal Solid Waste Disposition, 2000 (%)
    • Figure 2-5 Projected U.S. Municipal Solid Waste Recycling Rates, 2005-2020

  • Shipments - Category Comparisons
    • Paper - Renewable and Recyclable
    • Figure 2-6 Value of U.S. Shipments of Paper-Based Packaging, 2001-2005 ($ billions)
    • Table 2-4 U.S. Shipments of Paper-Based Sustainable Packaging, 2001-2005 ($ thousands)

    • Paper Capacity
    • Table 2-8 U.S. Paper Grades Manufacturing Capacity, 2004-2005 (%)
    • Table 2-5 U.S. Imports and Exports of Paper Packaging, 2001-2005 ($ thousands)

  • Paper Production is Energy-Intensive
    • Table 2-6 Paper and Paperboard Packaging Waste, 2005 (thousands of tons)

  • The Outlook for Paper
    • Figure 2-7 Projected U.S. Market Supply of Paper-Based Sustainable Food & Beverage Packaging, 2006-2010 ($ in billions)

  • Plastic Bottles - Where the Growth Is
    • Figure 2-8 U.S. Shipments of Plastic Bottles, 2001-2005(E) ($ billions)
    • Table 2-7 U.S. Shipments of Plastic Bottles, 2001-2005 ($ thousands)
    • Table 2-8 U.S. Exports of Plastic Packaging, 2001-2005 ($ thousands)
    • Table 2-9 U.S. PET Bottle Recycling, 2004 (millions of pounds)
    • Table 2-10 U.S. Plastics Recycling, 2005 (thousand tons)
    • Figure 2-9 Uses for Recycled PET, 2005 (%)
    • Figure 2-10 Projected U.S. Market Supply for Sustainable Plastic Food & Beverage Bottles, 2006-2010 ($ in billions)

  • Metal Cans- Steel for Food and Aluminum for Beverages
    • Figure 2-11 U.S. Market Supply for Metal Cans, 2001-2005 ($ in billions)
    • Figure 2-12 Share of U.S. Shipments of Metal Can Packaging, 2005 (%)
    • Table 2-11 U.S. Shipments of Metal Cans, 2001-2005 ($ thousands)
    • Table 2-12 U.S. Imports and Exports of Metal Cans, 2001-2005 ($ thousands)
    • Table 2-13 U.S. Metal Can Recycling, 2005 (thousand tons)
    • Figure 2-13 Projected U.S. Market Supply for Sustainable Metal Food & Beverage Cans, 2006-2010 ($ in billions)

  • Glass - The Smallest Category
    • Figure 2-14 U.S. Market Supply for Green Glass Food & Beverage Packaging, 2001-2005 ($ in billions)
    • Table 2-14 U.S. Shipments of Glass Containers by End Use, 2002-2005 (thousand gross)
    • Table 2-15 U.S. Imports and Exports of Glass Packaging, 2001-2005 ($ thousands)
    • Table 2-15 [Cont.] U.S. Imports and Exports of Glass Packaging, 2001-2005 ($ thousands)
    • Table 2-16 U.S. Glass Container Recycling, 2005 (thousand tons)

  • The Outlook for Glass
    • Figure 2-15 Projected U.S. Market Supply for Green Glass Food & Beverage Packaging, 2006-2010 ($ in billions)

  • Flexible - The Next Big Thing
    • Figure 2-16 U.S. Market Supply for Flexible Food & Beverage Packaging, 2001-2005 ($ in billions)
    • Table 2-17 U.S. Shipments of Various Flexible Packaging Materials, 2001-2005 ($ thousands)
    • Figure 2-17 Projected U.S. Market Supply for Sustainable Flexible Food & Beverage Packaging, 2006-2010 ($ in billions)

  • Bio-based and Biodegradable Materials
  • Trends and Factors to Growth
    • Raw Materials
    • Preservation of the Ecosystem
    • Regulation
    • Consumer Attitudes and Behaviors
    • Figure 2-18 Pounds of Aluminum Needed to Manufacture 1,000 Cans, 1960s-2000s
    • Figure 2-19 Average Annual Producer Price Index - Folding Paperboard Boxes (NAICS 322212), 2001-2005
    • Figure 2-20 Average Annual Producer Price Index - Setup Paperboard Boxes (NAICS 322213), 2001-2005
    • Figure 2-21 Average Annual Producer Price Index - Non-Folding Sanitary Food Containers (NAICS 322215), 2001-2005
    • Table 2-18 Producer Price Index - Coated & Laminated Paper Packaging and Plastic Film (NAICS 322221), 2004-2005
    • Table 2-19 Producer Price Index - Laminated Aluminum Foil Manufacturing for Flexible Packaging (NAICS 322225), 2004-2005
    • Table 2-20 Producer Price Index - Surface Coated Paperboard (NAICS 322226), 2004-2005
    • Table 2-21 Producer Price Index - Plastics Packaging Film and Sheet (NAICS 326112), 2004-2005
    • Figure 2-22 Average Annual Producer Price Index - Plastic Bottles (NAICS 326160), 2001-2005
    • Figure 2-23 Average Annual Producer Price Index - Metal Cans (NAICS 332431), 2001-2005
    • Figure 2-24 Average Annual Producer Price Index - Glass Containers (NAICS 327213), 2001-2005

  • Market Projections
    • The Overall Outlook for Food and Beverage Packaging
    • Figure 2-25 Projected U.S. Market Supply for Food and Beverage Packaging Materials, 2006-2010 ($ in billions)

Chapter 3 Company Profiles

  • Alcan Inc.
    • Figure 3-1 Annual Revenues of Alcan, Inc., 2001-2005 (in billion $)
    • Figure 3-2 Annual Revenues of Alcan, Inc.’s Packaging Business, 2003-2005 (in billion $)
    • Figure 3-3 Alcan, Inc.’s Packaging Revenue by End Use Market, 2005 (%)

  • Amcor Limited
    • Figure 3-4 Annual Revenues of Amcor Ltd., 2001-2005 (in billion $)
    • Figure 3-5 Annual Revenues of Amcor Ltd. from Flexible Packaging Operations, 2003-2005 (in billion $)
    • Figure 3-6 Amcor Ltd. Packaging Product Mix, 2005
    • Table 3-1 Amcor’s Flexible Packaging Brand/Product Portfolio

  • Ball Corp.
    • Figure 3-7 Annual Revenues of Ball Corp., 2001-2005 (in billion $)
    • Figure 3-8 Annual Revenues of Ball Corp. from the U.S., 2003-2005 (in billion $)
    • Figure 3-9 Ball Corp. Product Mix, 2005
    • Table 3-2 Ball Corp.’s Food Packaging Product Portfolio

  • Bemis Company, Inc.
    • Figure 3-10 Annual Revenues of Bemis Company, Inc., 2001-2005 (in billion $)
    • Figure 3-11 Annual Revenues of Bemis Company, Inc. from Flexible Packaging Operations, 2003-2005 (in billion $)

  • Crown Holdings, Inc.
    • Figure 3-12 Annual Revenues of Crown Holdings, 2001-2005 (in billion $)
    • Figure 3-13 Annual Revenues of Crown Holdings from the U.S., 2003-2005 (in billion $)
    • Figure 3-14 Crown Holdings Product Mix, 2005
    • Sustainability

  • International Paper Company
    • Table 3-3 International Paper Company’s Product and Brand Portfolio for Boxes/Paperboard Containers
    • Table 3-3 [cont.] International Paper Company’s Product and Brand Portfolio for Boxes/Paperboard Containers
    • Figure 3-14 Annual Revenues of International Paper Company, 2001-2005 (in billion $)
    • Figure 3-15 Annual Revenues of International Paper’s Consumer Packaging Segment, 2001-2005 (in billion $)

  • Owens-Illinois, Inc.
    • Figure 3-16 Annual Revenues of O-I, 2001-2005 (in billion $)
    • Figure 3-17 Annual Revenues of O-I from the U.S., 2003-2005 (in billion $)
    • Figure 3-18 O-I Product Mix, 2005
    • Table 3-4 O-I’s Product and Brand Portfolio for Glass Containers

  • Printpack, Inc.
    • Figure 3-19 Annual Revenues of Printpack, Inc., 2001-2005 (in billion $)
    • Table 3-5 Printpack’s Product Portfolio

  • Rexam Plc.
    • Figure 3-20 Annual Revenues of Rexam Plc, 2001-2005 (in billion $)
    • Figure 3-21 Annual Revenues of Rexam Plc, 2001-2005 (in billion £)
    • Table 3-6 Rexam’s North American Product and Brand Portfolio
    • Figure 3-22 U.S. Annual Revenues of Rexam Plc, 2003-2005 (in billion £)
    • Figure 3-23 Rexam Plc Product Mix, 2005

  • Sealed Air Corporation
    • Figure 3-24 Annual Revenues of Sealed Air, Inc., 2001-2005 (in billion $)
    • Figure 3-25 Annual Revenues of Sealed Air from Food Packaging, 2003-2005 (in billion $)
    • Figure 3-26 Annual Revenues of Sealed Air from the U.S., 2003-2005 (in billion $)
    • Table 3-7 Sealed Air’s Food Packaging Brand/Product Portfolio

  • Silgan Holdings, Inc.
    • Figure 3-27 Annual Revenues of Silgan Holdings Inc., 2001-2005 (in billion $)
    • Figure 3-28 Annual Revenues of Silgan Holdings Inc. from Metal Food Container Operations, 2003-2005 (in billion $)
    • Table 3-8 Sealed Air’s Food Packaging Brand/Product Portfolio

  • Smurfit-Stone Container Corporation
    • Figure 3-29 Annual Revenues of Smurfit-Stone Container Corp., 2001-2005 (in billion $)
    • Figure 3-30 Annual Revenues of Smurfit-Stone Container from the U.S., 2003-2005 (in billion $)
    • Figure 3-31 Smurfit-Stone Container Product Mix, 2005
    • Table 3-9 Smurfit-Stone Container’s 2005 Consumer Packaging Products

  • Sonoco Products Company
    • Figure 3-32 Annual Revenues of Sonoco Products Company, 2001-2005 (in billion $)
    • Table 3-10 Sonoco Products Company’s Flexible Packaging Product Portfolio
    • Figure 3-33 Annual Revenues of Tetra Pak International, 2004-2005 (in billion €)
    • Table 3-11 Tetra Pak’s Packaging Product and Brand Portfolio

  • Other Companies
    • Table 3-12 Other Notable Food & Beverage Packaging Companies
    • Earthcycle Packaging
    • EarthShell Corp.
    • Innovia Films
    • NatureWorks LLC
    • Plantic Technologies Ltd.
    • Plastic Suppliers Inc.

Chapter 4 End Users

  • Food Packaging - A Stable Market
  • Table 4-1 Value of Shipments ($ in thousands)
  • Table 4-1 [cont.] Value of Shipments ($ in thousands)
  • Table 4-2 Largest Food Packagers
  • Table 4-3 Largest Beverage Packagers

  • PAPER - Beverages Use It Too
    • Table 4-4 New Product Introductions by Cardboard Packaging Material, January 2005-October 2006
    • Table 4-5 New Product Introductions by Paperboard Packaging Material, January 2005-October 2006

  • PLASTIC - Increasingly Popular With Consumers
    • Table 4-6 New Product Introductions by Plastic Packaging Material, January 2005-October 2006
    • Figure 4-1 Domestic Recycled PET Bottle End Use

  • METAL - It Stacks Up
    • Table 4-7 New Product Introductions by Metal Package Material, January 2005-October 2006
    • Table 4-8 New Product Introductions by Glass Package Material, January 2005-October 2006

  • FLEXIBLE - In Demand
    • Table 4-9 New Product Selling Points, by Select Package Tag, January 2005-October 2006
    • Table 4-10 New Product Selling Points, by “Reusable” Package Tag, January 2005-October 2006
    • Table 4-11 New Product Selling Points, by “Recyclable” Package Tag, January 2005-October 2006
    • Table 4-12 New Product Selling Points, by “Biodegradable” Package Tag, January 2005-October 2006
    • Table 4-13 New Product Selling Points, by “Recycled Material” Package Tag, January 2005-October 2006
    • Table 4-14 Indices for “Recycle Very Often,” 2006
    • Figure 4-2 Percentage of Households that Recycle Very Often, by Material Recycled, 2006
    • Table 4-15 Attitudes of U.S. Adults toward Recycling, 2006
    • Table 4-16 Demographic Characteristics of U.S. Adults by Attitudes toward Recycling (Index = 100), 2006
    • Table 4-17 Demographic Characteristics of U.S. Adults by Attitudes toward Recycling (Index = 100), 2006